Nie Huajun is the Founder and Visual Effects Director of Shenzhen Rocket Visual Effects Technology Co., Ltd., and the initiator and operator of the Shenzhen-Hong Kong International Film and Television Post-Production Base. As one of China's earliest CG effects producers and the chief supervisor for the main visual effects teams of the Ne Zha animated film series (Ne Zha: I am the Destiny, Ne Zha) and blockbuster films like The Battle at Lake Changjin and The Mermaid, he has witnessed the entire development of mainland China's film visual effects industry from its inception. With 20 years of experience in the film and animation industry, he is a serial entrepreneur.

Deeply rooted in the field of digital visual technology, he has built a full-chain ecosystem centered on film-grade visual effects, encompassing three major business sectors: CG visual effects animation, digital cultural tourism, and industrial resource platforms. Leveraging a "Technology + Content + Commerce" fusion model, he is dedicated to helping build Shenzhen into a "Global Capital of Digital Creativity." Using Eastern cultural IPs and film-grade technology as engines, his company provides metaverse and immersive new consumption scene solutions for global clients, promoting the boundless and symbiotic growth of the digital creative industry.

Awards and Honors: He was shortlisted for the 26th Berlin International Short Film Festival. He has led his company to win dozens of awards, including "National High-Tech Enterprise," "Shenzhen Specialized and New Enterprise," and "2021 Shenzhen-Hong Kong-Macao Science and Technology Innovation Emerging Enterprise TOP 100." He has been exclusively interviewed and reported by over a hundred news media outlets.

The projects and main creative teams he participated in have won numerous prestigious awards, including the 21st Hong Kong Film Awards, the 51st Golden Horse Awards, the 16th China Animation Golden Dragon Award, the Golden Crane Award at the 32nd Tokyo International Film Festival, the 33rd China Film Golden Rooster Awards, the 27th Huading Awards, the 35th Hundred Flowers Awards, and the "Golden Monkey King Award" at the 16th China International Cartoon and Animation Festival. A project he was involved in was also shortlisted for the 92nd Academy Awards for Best International Feature Film.

Selected Works:

• Film VFX: Ne Zha: I am the Destiny, Ne Zha, The Battle at Lake Changjin, Vanguard, Legend of Deification (Jiang Ziya), The Little Tiger, The Mermaid 2, The New King of Comedy, Cloudy Mountain.

• Original Animation: Blades of the Guardians, The Panda Legend, Yaoling Baobei.

• TV Series: Legend of Fuyao, Tomb of the Sea.

• Digital Cultural Tourism IPs: Luo Benben (Luohu District, Shenzhen), Kylin Family (Longgang Children's Park), The Quest for Kun (Kaisa Golden Bay Resort), Fireworks Family (Liuyang City, Hunan), Flower Elf Family (Shenzhen Longwai Group), Fudada & Meiyingying (Hecheng District, Huaihua, Hunan), Long Wanwan (Digital Human IP for Longgang District), Long Zihua (Digital Human IP for Longhua District) and related short films; Zoo in the Office (Original Animation IP); Devil Cat (Co-operated and Licensed IP).

• Metaverse & Immersive Technology: VR-LBE large-space virtual reality films Dinosaur Code and Origin of Huaxia: A Lunar Adventure; 5D digital holographic immersive banquet halls; glasses-free 3D animation content (OLIBEAR, Pioneering Bull, The Wave, CCTV Spring Festival Gala Shenzhen Branch); TVC ads for brands like Huawei, Tencent, and Honor; game promotional videos for Honor of Kings (Lan, Son of Jade City), etc. The city IP created for Liuyang has garnered over 2 billion online views, and the metaverse special effects short film Racing with Time, created for the Longgang District Propaganda Department, has received over 200 million views and was praised and promoted overseas by the Central Propaganda Department.

Social Positions: Nominee for Shenzhen's Top Ten Outstanding Young Entrepreneurs, Member of the Longgang District Political Consultative Conference, Vice President of the Guangdong-Hong Kong-Macao Greater Bay Area Animation and Comic Promotion Association, Director of the Digital Film and Television Post-Production Professional Committee of the Guangdong Film Industry Association, Council Member of the China Film and Television Post-Production Industry Alliance, Council Member of the Guangdong Film Industry Association, Council Member of the Shenzhen Film and Television Artists Association, and Council Member of the Shenzhen Cultural and Creative Industry Association.